Saving Martha #repost @patagonia

I urge you to watch this great short doco about the communities affected (both living in these areas and visitors such as surfers who come for the incredible surfing) by the current and proposed fish farms in Tasmania. Patagonia are doing some excellent work in this space. “Saving Martha is a short film about fish farms in Australia. Tasmania is regarded as one of our most pristine and wild states. However, in recent years that reputation has been tarnished by the boom of the local salmon farming industry. With environmental regulations struggling to keep pace with the industry’s growth, the marine environments that host the industry have been significantly impacted and, in some cases, have approached collapse. Increased scrutiny and criticism of the industry has forced operators to find new locations, including neighbouring King Island – adjacent to the world-class waves at Martha Lavinia Beach. Saving Martha highlights the plight of the King Island community, while emphasising the negative impact the proposed farms will have on the ecology of the region.

Patagonia Founder and Executive Producer, Yvon Chouinard, and Director/Producer Josh “Bones” Murphy made Artifishal- an 80 minute feature – the story of fish hatcheries and fish farms from California to Norway. After witnessing the conditions of factory fish farms as well as the genetically inferior, dumbed-down salmon they churn out. The film explores the repercussions of a wrecked net pen and the underwater destruction and disease caused by an open-water fish farm.
Humans have always thought of themselves as superior to nature and it’s got us into a lot of trouble. We think we can control nature; we can’t,” notes Yvon Chouinard, Patagonia founder. “If we value wild salmon, we need to do something now. A life without wild nature and a life without these great, iconic species is an impoverished life. If we lose all wild species, we’re going to lose ourselves.””
(SOURCE: Australian Surfing Business Magazine) #repost with thanks to @patagonia @patagoniaaus
Every time you spend money, you’re casting a vote.
NB. Those of you who know me well, know these words, but I must repeat them…we must aquaculture for future protein generation, but, it has to be done best-practice, ethically and sustainably
#consciousconsumer #surfing #zerofootprint #sustainable #savetheoceans
#endoverfishing #endmasscatching #endbycatch #endtrawling #enddredging
#knowyourproducer #ethical #ikijime #makeitdelicious #endmasscatching #endoverfishing
#saveourseas #everypersoncounts #bethechangeyouwanttosee #chef #cheflife #chefstalk
#racingextinction #markeather
#consciousconsumer #surfing #zerofootprint 

#sustainable #savetheoceans

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